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Two Iconic Brands Unite: Nike and Tiffany Join Forces Again

Two Iconic Brands Unite: Nike and Tiffany Join Forces Again

Nike and Tiffany &Co. are two respected brands and giants in their respective industries. The distinguished jeweller was founded in 1837 and is known for their distinctive blue branding which has since been dubbed the “1837 Blue”. This colour was then trademarked, and Tiffany said that the colour is “recognised as an international symbol for style, sophistication and unparalleled design”.

Story 2nd Birthday Giveaway Draw! (25/03/23)

Story 2nd Birthday Giveaway Draw! (25/03/23)

Today, we throwing back to our 2nd Birthday celebration which took place at the end of last year at our friends, I Love The Dough on Kloof Street - an...
The Collaboration Between Nike & Stüssy

The Collaboration Between Nike & Stüssy

Stüssy, a California-based streetwear brand, and Nike have had a long-standing collaboration that has created iconic and sought-after sneaker releases and apparel. These collaborations have been instrumental in shaping the convergence between sneaker culture and streetwear fashion. 

Why The Nike Dunk Has Been The Hottest Sneaker

Why The Nike Dunk Has Been The Hottest Sneaker

The Dunk craze has well and truly swept society and is now one of the most sought-after sneakers in the world for sneakerheads and fashion-lovers alike. The Nike Dunk, arguably Nike’s most versatile sneaker, was first introduced in 1985 as a high-top basketball sneaker.
Our Story

Our Story

Story is a Premium Sneaker, Collectibles and Apparel consignment store that was started in 2020 by two renowned South African sneakerheads. It was created to take advantage of an opportunity to provide sneaker enthusiasts with a place that guaranteed authentic products by having an atmosphere that was trustworthy and safe. Achieving this meant starting a sneaker store that allowed customers to learn more about our premium products, be confident that they were authentic, and leave having had an overall great experience.